The Prework Blog

Getting your brand onto real shelves.

Practical, founder-to-founder guides on wholesale — finding the right stores, reaching out well, and knowing when you're ready. No fluff, no bought lists.

August 12, 2026

How to Get Your Product Into Retail Stores: A Step-by-Step Guide

A calm, step-by-step guide for small brands on getting your product onto real shelves — from finding the right stores to landing the first order.

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July 16, 2026

How to Find Retailers and Stockists for Your Brand (Without Buying a List)

Bought lists are cheap and cold. Here's how to find well-matched retailers and stockists for your brand using free tools and a little real research.

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June 18, 2026

Are You Ready for Wholesale? Why You Don't Need Huge Volume

Think you need a warehouse and pallets of stock to sell wholesale? You don't. Here's the honest readiness check for small brands going into retail.

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